Time spent reading newspapers worldwide falls over 25% in four years
The average amount of time spent reading newspapers fell more than 25% globally from 2010 to 2014 – but the popularity of newsprint has proved resilient in the UK with just a 3% decline over the same period.
The amount of time spent reading newspapers across the world averaged 16.3 minutes per reader a day last year, down 25.6% from the 21.9 minutes daily average in 2010.
By 2017 the global average will be just 14.1 minutes a day, a 35% fall from 2010 levels, according to a new report by on media consumption by ZenithOptimedia.
Full Story: The Guardian
from Stowe Boyd http://stoweboyd.com/post/120771875552
